UNLEASH THE POWER OF BLEACH® WITH


CLORALEN®’S NEW CONCENTRATED FORMULA
that cleans twice as many surfaces* and 50% more loads of laundry*.

This high-quality bleach, with a higher concentration of active ingredient, has the power to tackle any cleaning needs in your kitchen, bathroom, and more!

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Cloralen Concentrated
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*vs CLORALEN® Regular Bleach following laundry directions for use in standard washing machines.

DO MORE WITH LESS


CLORALEN® CONCENTRATED BLEACH new formula has the ability to clean twice as many surfaces* and 50% more loads of laundry*. With stain and odor-fighting power strong enough to clean your entire home and delicate enough to maintain the life of your clothing.* It can be used in standard and High-Efficiency (HE) washing machines.

Laundry & Surfaces

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Cleans Twice as Many Surfaces
Compared to our previous formula


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Cleans 50% More Loads of Laundry
Compared to our previous formula

Triple Action

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Whitens

Prevents graying and removes stubborn stains from laundry


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Deodorizes

Deodorizes unpleasant aromas from the bathroom, kitchen and laundry


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Deep Cleans

Removes ingrained stains that ordinary detergents won’t

SCENT AND SIZE


GUIDELINES FOR A CLEAN HOME


Fabrics Towels

WhiteningFABRICS

For standard laundry machines, dilute 1/3 cup (2.7 fl.
oz.) of CLORALEN® CONCENTRATED BLEACH in water per load. For HE laundry machines, fill bleach dispenser to maximum level




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WhiteningFABRICS

For standard laundry machines, dilute1/3 cup (2.7 fl.
oz.) of CLORALEN® CONCENTRATED BLEACH in water per load. For HE laundry machines, fill bleach dispenser to maximum level




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WhiteningDEODORIZING



WhiteningDEODORIZING

Flush toilet. Add 1/3 cup (2.7 FL OZ) of CLORALEN® CONCENTRATED BLEACH, brush bowl, let it stand for 10 minutes and flush again.

Deodorizing Socks
Deep Cleaning Tile


WhiteningDEEP CLEANING

Flush toilet. Add 1 cup (8 fl. oz.) of CLORALEN® CONCENTRATED BLEACH, brush bowl, let it stand for 10 minutes and flush again.




Flush toilet. Add 1/3 cup (2.7 FL OZ) of CLORALEN® CONCENTRATED BLEACH, brush bowl, let it stand for 10 minutes and flush again.


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WhiteningDEEP CLEANING

Flush toilet. Add 1 cup (8 fl. oz.) of CLORALEN® CONCENTRATED BLEACH, brush bowl, let it stand for 10 minutes and flush again.